Can a development partner handle SEO and AI visibility under my brand?

Yes, and the technical half is where a development partner earns its keep. Site speed, crawlability, structured data, llms.txt and making a site readable to AI assistants are engineering problems. Keep the strategy, the keyword and content plan, and the client reporting in-house. Let the partner fix what's under the hood, under your name.

Who should own what

Your agencyDevelopment partner
Search and AI-visibility strategyTechnical audits and fixes
Keyword and question researchPage speed and Core Web Vitals
Content plan and writingStructured data (schema)
Client reportingSitemaps, redirects, indexing
llms.txt and AI-agent access (MCP)

Why AI visibility is a development problem now

ChatGPT, Claude, Perplexity and Google's AI answers pull from pages they can fetch and parse easily. Slow pages, content locked in JavaScript, missing schema and duplicate metadata all make a site harder for them to use. Those are fixes in the code, not in the copy.

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What to sell the client

Package it as one service with your name on it:

An audit

We crawl the client's site the way search engines and AI assistants do, then grade every problem by what it costs, from P0 (fix this week) to P3 (fix when convenient). It covers speed, indexing, metadata, headings, structured data and whether an AI agent can read the content at all.

The report goes out under your agency's name, so you present the findings and set the priorities with your client.

A fix sprint

We work through the audit in priority order, in the client's repo and your project tool. What blocks crawlers gets fixed first, then the slower wins like page speed and structured data.

You approve what ships, and you get a before-and-after to show the client when it's done.

A monthly check on how often the client is cited in AI answers

AI answers shift as models update and competitors publish. Each month we ask ChatGPT, Claude, Perplexity and Google's AI answers the questions your client's customers ask, and track how often the client is named or linked.

It's the number clients are starting to ask about, and it gives the work a reason to continue after the fixes ship.

Proven industry tools, brought together by our own.

We start with the tools the industry trusts: Google Search Console, GA4, PageSpeed Insights, Lighthouse and Ahrefs. Then our own tooling brings their findings together, tracks how often AI assistants name the client, and turns it all into a ranked list of fixes we can ship.

lbm.co runs on the same work: it publishes an llms.txt and a public MCP server that AI agents can query.

The reports are second to none. Clear enough for your client, detailed enough for their developers, and delivered under your name. There's a sample below.

See a sample roadmap

Download the PDF

When to keep it all in-house

You already have a technical SEO lead who can ship code changes.

The client's site is on a locked platform where nobody can touch the code.

Want a technical SEO and AI-visibility audit to resell?

We'll run it on one client site, white-label, so you can see the report before you sell it.

Emailhello@lbm.co
ScopeAgencies · SEO and AI visibility